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Marketing Manager

Job Title: Marketing Manager
Contract Type: 正社員
Location: Tokyo
Salary: 9 - 11 Million Yen Annually
Start Date: ASAP
REF: SG623375
Contact Name: Sam Griffiths
Contact Email:
Job Published: 1年以上 前

Job Description


  • Increase marketing capability and capacity for future of payment products to support the country initiatives in conjunction with the business objectives
  • Develop and implement effective marketing plans to meet the Japan revenue targets and to increase marketing effectiveness working with country product team, CRM team, corporate communications team, and agencies


  • Conduct market research and analysis to develop any potential businesses opportunity in the market
  • Develop strategic marketing plan for further market development and the implementation.
  • Develop online and offline advertisement strategy and the implementation
  • Closely work with product team, CRM team, corporate communications team, and the other teams for alignment of each of business needs
  • Lead and manage the agency for development and implementation of each of communication plan
  • Work closely with Regional and Global Marketing for the alignment on Japan marketing strategy.


  • Japan Revenue and marketing spend
  • Brand Score (Equity tracking, highest preference, awareness, usage, etc.)
  • MROI result
  • Other research result (U&A, FGI, monthly tracking, other ad-hoc quantitative researches)
  • Client Engagement Survey


  • Monitor and control allocated marketing budgets with Japan Country management and Regional and Global Marketing.
  • Responsible for the development and management of relationships with our agency partners


Required Skills


  • Strong digital experience and knowledge
  • Entrepreneurial and ability to take initiative.
  • Strong leadership in dealing with agencies and also internal departments
  • Team building spirit for working with regional and global team


  • Marketing management (advertising, promotions, research and public relations) experience  – at least 5 years


  • Confidence and ability to achieve the targets
  • Excellent analytical skills
  • Compliance and procurement
  • Fluent in English and Japanese for both written and spoken
  • Financial management
  • Interpersonal skills