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プロダクトマーケティングマネージャー (PS4 /モバイル)

Job Title: プロダクトマーケティングマネージャー (PS4 /モバイル)
Contract Type: 正社員
Location: Tokyo
Industry:
Salary: 4.5 - 6 Millon Yen Annually
Start Date: ASAP
REF: 647550
Contact Name: Shunya Iida
Contact Email: iida@visionconsulting.jp
Job Published: 約1年 前

Job Description

Our client is a leading European gaming company for PC, Console and Mobile games.

They are looking for a Product Marketing Manager related to Mobile and Console (PS4) releases. You will help to bring their brand to the Asian region through marketing and PA campaigns. The successful candidate will be identifying the needs and expectations of their community and exerting a positive influence on their brand.

What you will do:

  • Drive marketing strategy for select titles and other mobile products in the Asian region: positioning, target audience, communication strategy
  • Plan and execute regional marketing activities, data analysis and reporting
  • Support APAC country marketing departments with the launch of customized campaigns
  • Serve as a bridge between the marketing team and other departments involved in publishing operations
  • Work closely with global and regional product groups on defining project needs and reaching targets
  • Track and communicate product status, generate reports based on country/functional team insight
  • Be responsible for marketing P&L of the product

Required Skills

  • Experience in the use of different types of marketing channels for mobile titles
  • A deep understanding of Asian culture and values
  • A proactive attitude and the ability to function in a multi-matrix and multitasking environment
  • Strong analytical skills and attention to detail to establish and appropriately evaluate core business KPIs
  • Stays current with relevant trends and best practices in mobile marketing
  • Strong creative skills, including the ability to generate and sell new campaign ideas
  • Native Level or JLPT1 Level Japanese Language
  • Fluent in English